Candy Digital announces groundbreaking partnership with gaming publisher Kakao Games and developer METABORA by Chainwire


New York, New York, April 4, 2024, Chainwire

Today, leading digital collectibles platform Candy Digital, game developer METABORA and major game publisher Kakao Games announced a strategic partnership focused on global blockchain-based gaming experiences.

This new partnership between Candy Digital, METABORA and Kakao Games marks a new era in blockchain innovation, game development and experiential entertainment. Leveraging Candy Digital's expertise in building immersive fan platforms, METABORA's groundbreaking GameFi services, and Kakao Games' proven track record in global game publishing, this new company aims to drive growth for Web3 gaming.

“Candy Digital is thrilled to partner with Kakao Games and METABORA. Our goal is to create interactive, interoperable digital products and experiences that connect fans with their passions. Web3 technologies offer powerful opportunities to transform sports and entertainment gaming, and we are excited to partner with METABORA and Kakao Games to bring new frontiers to global fans,” said Scott Lawin, CEO of Candy Digital.

Kakao Games is the publisher of popular titles such as Krafton's PlayerUnknown's Battlegrounds, Lion Heart Studio's Odin: Valhalla Rising and many more, while METABORA develops services tailored to GameFi, including blockchain-integrated elements such as NFT trading and building token swaps continues to expand its ventures into the blockchain market and the Web3 gaming ecosystem.

“We are excited to further accelerate the growth of blockchain-based games through our partnership with Candy Digital and our parent company Kakao Games,” said Sangjoon Woo, CEO of METABORA. “This collaboration represents the fusion of expertise, vision and commitment to expanding the future of Web3 gaming. I believe that together we can create new and unique experiences to inspire gamers and fans worldwide.”

Candy Digital was founded in 2021; launched in June of that year as the MLB's exclusive digital collectors partner. The company is also the official digital collectible partner for leading entertainment brands, including Warner Bros. Discovery (NASDAQ:), DC, NASCAR, WWE, Netflix (NASDAQ:), Getty Images and others.

For future updates and more information about this partnership, users can visit and follow X at @CandyDigital.

About Candy Digital

Candy Digital is a next-generation fan experience platform that connects people with their passions in sports, entertainment and culture. Candy Digital's team of world-class digital artists, designers and technologists work with forward-thinking brands to create digital experiences that are reshaping the future of fandom. Candy Digital is backed by a diversified group of leading technology investors including Galaxy Digital, ConsenSys Mesh, HENI and 10T Holdings. In 2023, Candy Digital was nominated for “Best in Web3” at the Sports Business Tech Awards.


METABORA is a global casual and sports games development company and developer of the BORA blockchain platform, which is used by partners in various sectors to develop token economics, content and blockchain technology and achieve synergies between gaming, sports and and create entertainment content. Now it operates the BORA portal to improve user access to various content by listing the BORA token on major cryptocurrency exchanges around the world.

About Kakao Games

Kakao Games is a leading publisher of online and mobile games. Founded in 2016, the company is responsible for publishing a variety of games, including Krafton's PlayerUnknown's Battlegrounds (available in Korea), Kong Studios' Guardian Tales (available in Korea, North America, Europe, Latin America and Oceania) and XL Games War's Archeage ( available in Korea) and its latest addition, “Odin: Valhalla Rising” from Lion Heart Studio (available in Korea, Taiwan and Japan).

Kakao Games is expanding its business into the blockchain market and the Web3 gaming ecosystem.

ContactSenior PR ManagerLeslie TermuhlenCandy Digital[email protected]

This article was originally published on Chainwire


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